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Visitor Information Center


If you are visiting your former college campus, perhaps coming to meet 'Emily' in person for the first time, or joining us for a night out, you are in the right place. Amherst Area is host to iconic, world-class museums, art & cultural experiences, global dining options to satisfy every pallet...and wallet, and a host to a trail system that includes miles of trails for every level hike imaginable.

Come visit us at the Visitors' Information Center in the heart of downtown Amherst, where we sit proudly across from the Town Common designed by the famous Frederick Law Olmstead, and from the Historic Amherst Town Hall, at 35 S. Pleasant Street. Whether you are new to the area, returning after a long hiatus, or a long-time resident, we can help you learn more about activities and events in the Amherst area. To plan your trip or visit, swing by the Visitors' Information Center for the facts, fliers, and a friendly face.

Ready for a night out? Cultural events, iconic museum visits or vibrant

community events?

Check out Amherst Downtown and Amherst Cultural District for all our Amherst downtown offerings and cultural events.

For more information about our beautiful and bountiful region, check out the Hampshire Regional Tourism Council's Visit Hampshire County website.

The Visitors' Information Center is co-hosted by the Amherst Area Chamber of Commerce and the Amherst Business Improvement District (BID).

Hours of Operation

The Visitors' Information Center is temporarily closed due to COVID-19. 

Normal Hours of Operation

10AM - 4PM  Monday-Friday

10AM - 2PM  Saturdays

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