Amherst Area Chamber of Commerce and UMassFive College Credit Union Partner for Gift Card Match Day
November 20, 2024
Amherst, MA – The Amherst Area Chamber of Commerce is thrilled to announce the return of the highly anticipated Holiday Gift Card Match Day on Thursday, December 5, 2024. Sponsored by UMassFive College Credit Union with a $5,000 match, this annual event invites the community to double their holiday shopping power and support local businesses.
Starting at 9 AM at the Visitors Information Center (35 South Pleasant Street, Amherst), community members can purchase a $25 Amherst Area gift card for local businesses, with a small $1 processing fee. For every card purchased, the Chamber will provide a gift card with a value of $50, effectively doubling the shopping power. Each individual may purchase up to two matched gift cards while supplies last.
“Gift Card Match Day is more than just an opportunity to shop—it’s a celebration of the incredible diversity and resilience of our local businesses,” said Jacob Robinson, Executive Director of the Amherst Area Chamber of Commerce. “We’re excited to help our community members invest in the area’s economy and share the joy of supporting local enterprises this holiday season. Together, we build a stronger, more vibrant Amherst.”
The program supports a diverse array of local businesses, from boutiques to restaurants to service providers, reinforcing the Chamber’s mission to foster economic growth and vitality in the Amherst area.
Craig Boivin, Vice President of Marketing at UMassFive, states: "Gift Card Match Day represents a wonderful opportunity to uplift local businesses during the holiday season, fostering a sense of community and economic resilience. By doubling the impact of each purchase, we make it easier for people to shop local and give meaningful gifts to loved ones.”
The Amherst Area Chamber of Commerce invites all community members to join in this special event and help strengthen the local economy while securing the perfect holiday gift for friends and family.
For more information, including a list of participating businesses, please visit www.amherstarea.com/giftcard or contact the Chamber office at 413-253-0700.